Eliezer is a full service print, distribution and production services consultancy that helps clients around the world produce the catalogs, advertising, direct mail and other print pieces that elevate brands and their messages.

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Purchase NY, 10577-2123
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Financial Services

Online lender provides unsecured personal loans to consumers.
CURRENT STATE & CHALLENGES

In addition to online advertising, the client relies heavily on direct mail for customer acquisition, mailing over 150 million pieces per year. Their print program consists of outer envelopes, preprinted and custom laser form letters, a buck slip, reply envelope and other inserts. In an effort to reduce costs and thus lower the cost per acquired customer the client engaged Eliezer to conduct a competitive RFP for its direct mail and paper sourcing.

ELIEZER SOLUTION & RESULTS

Developed and executed a multi-supplier RFP for the client’s 150+M piece per year direct mail program.

Identified best-fit service providers from our qualified supplier pool.

Broke out all production cost components in order to ensure apples-to-apples comparisons and negotiate the lowest total delivered cost.

Supported the client’s transition of work to the new supplier and provided ongoing invoice auditing and savings validation.

Engagement generated significant annual savings on the client’s current production costs.